Events

Please note: this event is run by the Small Business Development Corporation for small business owners in Western Australia only.

Attracting the right customer is a challenge faced by many small business owners, especially when you consider how much competition there is for people’s attention. This workshop will help you create a brand and marketing messages that will attract people who are looking to buy what you are selling.

This session covers:

• Identifying the right customers;
• Creating a credible and attention grabbing brand;
• Demonstrating to your customers that you get them and have the solution to their problem;
• Using testimonials and reviews to increase sales/conversions;
• A four-step marketing formula to help you attract customers;
• How to regularly review your brand and ideal customer.

This topic is for people at any stage of business.